Data & Analytics
Google Analytics
Track, measure, and analyze website and app performance with Google Analytics 4. Set up properties, interpret reports, and make data-driven marketing decisions.
14 hours
Live virtual sessions or on-site training
Beginner to Intermediate
What You Will Learn
GA4 Setup
Traffic Analysis
Conversion Tracking
Custom Reports
Course Curriculum
2 modules01
GA4 Setup & Navigation
- Account and property configuration
- Event tracking and conversions
- Audience and acquisition reports
02
Analysis & Optimization
- Custom reports and explorations
- Attribution models
- Integration with Google Ads
- Data-driven decision making
After This Course
- Configure GA4 properties and tracking
- Interpret traffic and conversion data
- Build custom reports for stakeholders
Who Is This For
- Marketing professionals
- Website managers
- Small business owners
Prerequisites
Basic understanding of websites and marketing.
Ready to master Google Analytics?
Get in touch to discuss scheduling, group rates, or a customized curriculum for your team.